SOCIAL

Social Media Marketing Courses

Manage engagement and advertising within social media space

An effective social media marketing strategy is key to how much your business can grow and profit. You will develop the skills to plan and implement different social media marketing tactics on various social media networks like Facebook, Instagram, LinkedIn, YouTube, TikTok, and WeChat. Whether it is building and engaging a community, or riding on the advertising capabilities, you will learn the concepts and applications to a successful social media marketing strategy. 

96 H
$4614

45 COURSES FOUND


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Influencer Marketing Fundamentals

Classroom

Office hours

1-2 days

8

$565


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Anson Road

Classroom

Office hours

1-2 days

8

$565


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Anson Road


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Instagram Marketing & Advertising

Classroom or Online Live

Office hours

1-2 days

8

$680


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Orchard

Classroom or Online Live

Office hours

1-2 days

8

$680


-

-

Orchard


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Facebook Marketing & Advertising

Classroom or Online Live

Office hours

1-2 days

16

$990


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Orchard

Classroom or Online Live

Office hours

1-2 days

16

$990


-

-

Orchard


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Powerful Content Marketing And Copywriting For Social Media

Online Live

Office hours

3-4 weeks

16

$988


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Orchard

Online Live

Office hours

3-4 weeks

16

$988


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Orchard


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Professional Certification In Social Media Marketing

Classroom or Online Live

Office hours

1-2 days

16

$990


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Orchard

Classroom or Online Live

Office hours

1-2 days

16

$990


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-

Orchard


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SOCIAL MEDIA MARKETING BOOTCAMP FOR BUSINESS OWNERS

Classroom or Online Self-paced

Office hours or Weekends

1-2 days

16

$750


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Raffles Place

Classroom or Online Self-paced

Office hours or Weekends

1-2 days

16

$750


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-

Raffles Place


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INSTAGRAM MARKETING & ADVERTISING FOR BUSINESS OWNERS

Classroom or Online Live

Office hours

1-2 days

16

$398


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Raffles Place

Classroom or Online Live

Office hours

1-2 days

16

$398


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-

Raffles Place


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FACEBOOK CHATBOTS WORKSHOP SINGAPORE

Classroom

Office hours

1-2 days

8

$600


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Raffles Place

Classroom

Office hours

1-2 days

8

$600


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Raffles Place


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Facebook Marketing Course (SkillsFuture)

Online Live

Office hours or Weekends

1-2 days

8

$500


SkillsFuture Credit,

Singapore Citizens above 25 years old will receive an opening credit of $500 in the SkillsFuture credit account. This credit can be used to offset any outstanding course fees for SkillsFuture approved courses.

NTUC-UTAP

Union Training Assistance Program (UTAP) is a training benefit for National Trades Union Congress (NTUC) members to compensate for the costs of their training. NTUC members enjoy 50% unfunded course fee support for up to $250 every year if you sign up for courses supported under UTAP. NTUC members who are aged 40 and above could enjoy higher funding support up to $500 per individual every year, capped at 50% of unfunded course fees.

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Anson Road

Online Live

Office hours or Weekends

1-2 days

8

$500


SkillsFuture Credit,

Singapore Citizens above 25 years old will receive an opening credit of $500 in the SkillsFuture credit account. This credit can be used to offset any outstanding course fees for SkillsFuture approved courses.

NTUC-UTAP

Union Training Assistance Program (UTAP) is a training benefit for National Trades Union Congress (NTUC) members to compensate for the costs of their training. NTUC members enjoy 50% unfunded course fee support for up to $250 every year if you sign up for courses supported under UTAP. NTUC members who are aged 40 and above could enjoy higher funding support up to $500 per individual every year, capped at 50% of unfunded course fees.

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Anson Road


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WSQ - Social Media Marketing On Facebook

Classroom or Online Live

Office hours

1-2 days

16

$688


SDF (WSQ),

Skills Development Fund (SDF) is available for qualifying individuals or companies to attain Industry Certifications, mainly Workforce Skills Qualifications (WSQ). Course fee can be subsidized up to 95% with absentee payroll funding

Learn More

SkillsFuture Credit,

Singapore Citizens above 25 years old will receive an opening credit of $500 in the SkillsFuture credit account. This credit can be used to offset any outstanding course fees for SkillsFuture approved courses.

PSEA

Post-Secondary Education Account (PSEA) is an account set up by an account holder with the intention of paying off fees for post-secondary education. The account is for Singaporeans up to 30 years old. Courses offered by WSQ, CET Centers and government-supported Special Education (SPED) schools have course fees that can be paid off with funds from PSEA.

Certification

Anson Road

Classroom or Online Live

Office hours

1-2 days

16

$688


SDF (WSQ),

Skills Development Fund (SDF) is available for qualifying individuals or companies to attain Industry Certifications, mainly Workforce Skills Qualifications (WSQ). Course fee can be subsidized up to 95% with absentee payroll funding

Learn More

SkillsFuture Credit,

Singapore Citizens above 25 years old will receive an opening credit of $500 in the SkillsFuture credit account. This credit can be used to offset any outstanding course fees for SkillsFuture approved courses.

PSEA

Post-Secondary Education Account (PSEA) is an account set up by an account holder with the intention of paying off fees for post-secondary education. The account is for Singaporeans up to 30 years old. Courses offered by WSQ, CET Centers and government-supported Special Education (SPED) schools have course fees that can be paid off with funds from PSEA.

Certification

Anson Road


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Advanced Social Media Marketing Course

Classroom or Online Live

Office hours

1-2 days

16

$750


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-

Anson Road

Classroom or Online Live

Office hours

1-2 days

16

$750


-

-

Anson Road


logo-equinet-academy
WSQ Social Media Marketing Certification Course

Classroom or Online Live

Office hours or Weekends

1-2 days

16

$888


SDF (WSQ),

Skills Development Fund (SDF) is available for qualifying individuals or companies to attain Industry Certifications, mainly Workforce Skills Qualifications (WSQ). Course fee can be subsidized up to 95% with absentee payroll funding

Learn More

SkillsFuture Credit

Singapore Citizens above 25 years old will receive an opening credit of $500 in the SkillsFuture credit account. This credit can be used to offset any outstanding course fees for SkillsFuture approved courses.

-

Anson Road

Classroom or Online Live

Office hours or Weekends

1-2 days

16

$888


SDF (WSQ),

Skills Development Fund (SDF) is available for qualifying individuals or companies to attain Industry Certifications, mainly Workforce Skills Qualifications (WSQ). Course fee can be subsidized up to 95% with absentee payroll funding

Learn More

SkillsFuture Credit

Singapore Citizens above 25 years old will receive an opening credit of $500 in the SkillsFuture credit account. This credit can be used to offset any outstanding course fees for SkillsFuture approved courses.

-

Anson Road

RELATED RESOURCES

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RELATED QUESTION AND ANSWER

Social media marketing is the use of social media platforms to reach out to your audience and build your brand, drive traffic to your website and increase sales. The most popular social media platforms at present are Facebook, Twitter, Instagram, YouTube, Pinterest, TikTok, Telegram and LinkedIn. Social media marketing involves creating content on your social media profiles, listening to and interacting with your followers, analyzing your results and running social media ads. Most social media platforms already have built-in data analytics tools, that enables companies to track the progress of ad campaigns. You don’t need to start from scratch or purchase software. What separates social media marketing from other kinds of marketing is user-generated content. The nature of social media platforms allows customers to post user-generated content such as online comments, product reviews, etc. 

Social networking websites let individuals, businesses as well as other organizations to interact with one another in a word-of-mouth way, or an online word-of-mouth way to be precise. When companies join social media channels, they interact with their customers directly. Sometimes, these interactions could be more personal than traditional methods of advertising and outbound marketing. The ability to quickly change buying patterns and acquisition of products and services to a group of customers is known as an influence network. Social media sites and blogs allow followers to “retweet” or “repost” comments made by others regarding a product being promoted and this happens quite often on social media sites. Social media websites are based on building virtual communities that let customers express their needs, values and wants, online. Social media marketing is then able to connect these consumers and audiences to businesses that share the same needs, wants and values. Tools such as Facebook Ads Manager make this connection possible.
There are many reasons why your business needs social media marketing. The first reason is that social media marketing builds brand awareness. Your potential customers are on social media. If they don’t know about your business, they can’t become your customers. It is that simple. Social media easily boosts your visibility and lets you reach a wide audience with time and effort. The next reason is that social media marketing lets you communicate authority. Customers are steadily becoming smarter and more discerning about the businesses that they support. Before they make a decision, they will take a quick look at your website and your social media profile. By setting up a robust profile that you update regularly, you can easily build the authority of your brand and make sure that you give a positive first impression by showing that your business is knowledgeable, trustworthy and approachable. 

Social media is also among the most authentic and genuine digital marketing platforms. Normally, people are not interested in dry, corporate-style content. With social media, people are able to read through unscripted comments, likes, tweets and posts. Social media is as real as it gets. Also, social media is very interactive and promotes engagement with customers. With the right strategy, you can engage your customers with videos, posts, images and articles and not bore them. Social media platforms are also affordable if not free. Traditional marketing costs sometimes grow uncontrollably that costs usually cause the failure of a campaign. With social media marketing, you get a lot of value for every dollar that you spend on it. Social media also breaks down the barriers between companies and customers. In fact, social media platforms such as Facebook are competing with Google and search engines in terms of usage when people find solutions or answers to their problems.
There are lots of good social media marketing courses online, and if you have some confusion which one is best for you, it might be helpful to consider a few tips. Check the trainer of the course Before you enroll, check the profile of the trainer of the course. Find out about his experience and track record. You can find out about the background of the trainer, his or her achievements, the number of websites he/she has optimized and also the rankings of the websites. Check his/her track record as well as the number of years he/she has done social media marketing. Try to find out who their influencers are as well as people that they have worked with. You can find out about these from testimonials about the course. Check the course fees as well as the subsidies that you might be entitled to Check if the course fees are reasonable and also how much you need to pay if you apply the subsidies or grants to the fees. 

Social media marketing might be a self-learning process, but if you are a beginner, you might need help on having a strong foundation. Fees may range from $200-$2000 depending on the course as well as the duration of the course. You could also check for subsidies that entitle you to a coverage of 90% of the course fees. Check if the course provides certifications A certification is awarded to individuals who complete a social media marketing course. Some academies offer diplomas if the duration of the course is longer. Certificates are very useful for job placements. They could be assets when you are applying for a job. An example is a WSQ certification which is awarded by the government. Check if the course outline is updated. Social media marketing is always changing. Make sure that the course outline that you are looking at is updated to the latest social media marketing strategies. Just drop us a message and our course ambassadors will give you our recommendations based on your requirements.
Subsidies Available for Individuals

Skills Development Fund (SDF) for individuals 
This subsidy is often related to Workforce Skills Qualifications or commonly known as WSQ. There are eligibility brackets for self-sponsored individuals who are applying for SDF without being supported by any company. Different brackets mean different subsidies with course fee coverage up to 90%. Up to 70% funding: Singapore citizens and permanent residents below 40 years old Up to 90% funding: Singapore citizens 40 years or older (Mid-Career Enhancement Subsidy or MCES) Up to 95% funding: Singapore citizens who are 35 years or older (13 years and above for persons with disabilities), earning a monthly income of not more than $2,000 (Workfare Training Support or WTS)
Learn more about Skills Development Fund (SDF) 

Skillsfuture Credit 
Skillsfuture credit is a $500 credit offered to all Singaporeans aged 25 and above. It aims to encourage skills development as well as lifelong learning. This credit is exclusively for course fees only and cannot be used for allowances and personal expenses. Also, Skillsfuture Credit is only for individuals. There is no Skillsfuture Credit for companies. 

Credit Critical Infocomm Technology Resource Program Plus (CITREP+) 
CITREP+ is a program under IMDA’s TechSkills Accelerator (TeSA) initiative to support ICT workforce in keeping up with technology by providing proactive training of technical skills. CITREP+ has funding for both company-sponsored and self-sponsored individuals. With a CITREP+ grant, you can be eligible for 100% support for course fees and certification fees, capped at $2,500. 

Institute of Banking and Finance Singapore - Standards Training Scheme (IBF-STS) 
IBF-STS grant is mainly for finance and fintech-related courses. These courses are accredited and approved by IBF-STS. You are eligible for as high as 90% course fee support for an IBF-STS grant. 

Post-Secondary Education Account (PSEA)
The Post-Secondary Education Account or PSEA, is part of the Post-Secondary Education Scheme that helps parents save for their children’s post-secondary education. Parents can maintain a Post-Secondary Education Account for each eligible child. The PSEA was first set up in 2008 with the aim of motivating young Singaporeans to finish post-secondary education, and is geared towards Singaporeans aged up to 30 years old. At present, the approved courses under PSEA include most full-time and part-time full qualification programs provided by publicly-funded post-secondary education institutions, as well as skills-based programs offered by the Singapore Workforce Skills Qualifications (WSQ) CET Centers, as well as government-supported SPED schools. A Singapore citizen can use his/her PSEA funds to pay for approved fees and charges for WSQ programs. The PSEA will be closed in the year the account holder turns 31. Any unused funds in the PSEA will be transferred to the account holder’s CPF. 


Subsidies Available for Companies

Skills Development Fund (SDF) for companies 
This subsidy is often related to Workforce Skills Qualifications or commonly known as WSQ. SDF for companies consist of both course fee funding and absentee payroll support. Employers can be categorized as SMEs or non-SMEs. SMEs in Singapore are defined as companies with at least 30% local shareholding, group annual sales turnover of less than $100 million or group employment size of not more than 200 workers. Those companies who do not fall under this definition are called non-SMEs. SDF provides higher subsidies for SMEs compared to non-SMEs. Up to 90% funding: All SMEs (Enhanced Training Support for SMEs or ETSS) Up to 70% funding: Non-SMEs, Singapore citizens and permanent residents below 40 years old Up to 90% funding: Non-SMEs, Singapore citizens 40 years or older (Mid-Career Enhancement Subsidy or MCES) Up to 95% funding: Non-SMEs, Singapore citizens who are 35 years or older (13 years and above for persons with disabilities), earning a monthly income of not more than $2,000 (Workfare Training Support or WTS)
Learn more about Skills Development Fund (SDF) 

Critical Infocomm Technology Resource Program Plus (CITREP+) 
CITREP+ is a program under IMDA’s TechSkills Accelerator (TeSA) initiative to support ICT workforce in keeping up with technology by providing proactive training of technical skills. CITREP+ has funding for both company-sponsored and self-sponsored individuals. For company-sponsored individuals, the individual is eligible for up to 90% of the course fees and certification fees capped at $3,000 per trainee. 

Institute of Banking and Finance Singapore - Standards Training Scheme (IBF-STS) 
IBF-STS grant is mainly for finance and fintech-related courses. These courses are accredited and approved by IBF-STS. A company-sponsored individual is eligible for as high as 90% course fee support for an IBF-STS grant.